Who we are

Our company's origin stems from a vision to empower users with AI-enhanced energy monitoring and guidance. Founded by industry experts, we prioritise informed energy choices with advice from your own Energy Saving Expert.

Meet the Team

  • Avril Dunn

    CO-FOUNDER & CEO

    With a strong background in sales and marketing, Avril excels at developing and implementing effective business development strategies, forging successful partnerships, and exceeding targets. Avril's exceptional interpersonal skills and keen market insights make her a valuable asset. Avril has a Bachelor of Communications, Marketing & Public Relations

  • Jon Carroll

    CO-FOUNDER & HEAD OF PRODUCT

    Starting out in the industry over 24 years ago, Jonathan completed his Electrical Apprenticeship in 2003, and then went on to study a Bachelor of Electrical Engineering at the University of Newcastle where he graduated in 2008. Jon is involved in all aspects of the business, engineering, energy consulting, R&D and product development.

  • Mat Campbell

    CO-FOUNDER & CTO

    Mathew has a deep background in ICT and network administration, Mathew has also completed his University Degree in Electrical Engineering at the University of Newcastle. Mathew is involved with product design, energy consulting, systems interaction and R&D.

More about the Platform

Our ei™platform is uniquely equipped with AI reinforcement learning capabilities. This innovative technology harnesses feedback to accurately predict your future power demands. Once these projections are in place, we find the cheapest electricity retailer based on your needs.

But our support doesn't stop there. We accompany you on your energy journey, providing customised energy conservation advice, from a qualified Electrical Engineer, educating you on the potential benefits of integrating solar energy and battery storage systems into your setup. Our experts keep a close eye on the ever-evolving energy landscape, so you'll always be informed about the upcoming tariff changes set to take effect from 2024 through 2029. This includes the introduction of penalty tariffs, allowing you to make the most informed decisions for your energy future.